My Talking Angela 2 from Outfit7 was the most downloaded mobile game worldwide for August 2021 with 28.5 million installs. The countries with the most installs of the game during this period were India at about 18 percent of its total downloads and Brazil at 10.4 percent.
Fidget Toys Trading from Tap2Play was the second most installed mobile game worldwide last month with approximately 27 million installs. The countries with the largest number of Fidget Toys Trading installs were Brazil at 13.7 percent, followed by Indonesia at 9.3 percent. Garena Free Fire from Garena, PUBG Mobile from Tencent, and Subway Surfers from Sybo Games rounded out the top five most installed mobile games worldwide for the month.
The global mobile games market generated 4.7 billion downloads across the App Store and Google Play in August 2021, marking a decline of approximately 4 percent year-over-year. The No. 1 market for global game downloads was India, which accumulated more than 825 million installs, or 17.6 percent of total worldwide downloads. The United States ranked No. 2 for downloads at 8.3 percent, followed by Brazil at 8.2 percent.
While Hyper casual titles have dominated the top charts in recent years, last month the genre accounted for just four titles out of the top 10, compared to six in August 2020. A number of factors could be at play, including IDFA changes made to the App Store, which have impacted targeted user acquisition campaigns for all publishers.