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future of marketing

The future of Marketing lies in these 10 trends

Marketers are constantly asking themselves questions like "What is the next big campaigns?" "What is the next big trend going to be in retail?" ...  Everyone wants...
Cross channel marketing

How to create an effective Cross-Channel Marketing strategy

Cross-Channel Marketing focuses on integrating multiple channels to reach out to and engage with targeted audience. This approach requires orchestrating multiple touch-points of customer interaction - from...
Now you know what is discrepancies

Tips for dealing with Discrepancies between Clicks and Visits

Anyone running a marketing campaign probably will come across discrepancies between the number of clicks received via ads and the number of visits reported for the exact same...
Mobile impact

How to maximize your mobile impact

Marketers, are you prepared for a mobile world? Article below discusses trends and opportunities to help guide your optimization effort and make the most of your mobile experience. Whenever...

Reveal the truths of programmatic marketing

How has your communication planning changed over the last 10 years? How do you connect the tech and digital experience with your brand? Arguably, finding the perfect blend...
Social media trends in 2017

Social media trends that will dominate in 2017

1. Live Video is one of the most trendy social media trends Facebook Live, Youtube Live,... is no new to us but Live video is still in the infant...
rush less feel more

This Ad reminds us to slow down this Valentine’s day

Ahead of Valentine’s Day Galaxy has unveiled a modern take on classic love stories reminding us to rush less and make time for pleasure. Teaming up with AMV...
Most shared ads in 2016

The 10 most loved ads of 2016 by Unruly

The 10 most shared ads of 2016 According to the London-based video analytics firm Unruly, the most shared video ad of 2016 is a spot from the UK...
marketing channels

Which Marketing Channels are Worth Focusing On right now

It’s no secret that marketers want to get the biggest ROI from their advertising spend. So which channels are worth your attention? A new survey from Ascend2...
Trends will transform the digital world in 2017

What trends will transform the digital world in 2017

During recent years, we’ve seen shifts in how traditional leadership roles operate, as silos break down and the scopes of various roles widen and change. Digital transformation...

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